Fintech
Which financial product your software company should launch first
Wallet, card, checkout, or passthrough capital — your first financial product is determined by how deep your customer relationship is and who controls the payment data today.
Embedded Finance
Embedded Finance
How Grab, Sea, and GoTo really make their money
Grab is still only at 9% financial-services revenue, but the pattern across Sea, GoTo, and Maya is clear: once the audience is built, the wallet line is the one that quietly takes over the P&L.
Embedded Finance
Embedded finance Southeast Asia: How software companies launch a second revenue line
Embedded finance is not a future adjacency for software companies; it is a second revenue line unlocked the moment you have weekly engagement, money flowing through your product, and user trust to hold a balance.